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Tate Modern is pleased to support and recommend the services of Cutting Edge Design. It is important, when selecting a design consultancy, to go with one that is aligned with our intentions to provide accessible, socially responsible design ideas. Cutting Edge have designed and produced a fantastic BSL events calendar for us, and long may our working partnership continue.
Curator of Access Projects
Tate Modern, London UK
Tate Modern is the national gallery of international modern art. Located in London, it is one of the family of four Tate galleries which display selections from the Tate Collection.
For the Tate Modern monthly BSL Talks (with voice-over) aimed at deaf and hearing audience.
We were
briefed to come up with three concepts of an information pack to remind the regular audience of forthcoming talk dates in 2007. Following the brief, we discussed and demonstrated potential concepts to create a multifunctional marketing tool.
As
a result we came up with an eyecatching BSL Talks information leaflet/calendar.
The strategic emphasis was to make the information leaflet/calendar user-friendly so that
the client had a choice of using it as a information leaflet or calendar. The information leaflet/calendar has now
been released to their audience.
This was the end product. Feedback from the client indicates they are having a positive response from their audience
(Click thumbnails to view full-size pictures)